Protecting India’s Artisan Economy

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(Source: Page 10, The Hindu Editorial)

Also Read: The Indian Express Editorial Analysis: 23 June 2025
Also Read: The Hindu Editorial Analysis: 23 June 2025

Topic: GS Paper 1 – Indian Culture; GS Paper 3 – Economy (MSMEs, Traditional Industries)
Context

The editorial emphasizes the need to preserve India’s artisan economy, which is under pressure due to modernization, market shifts, and policy neglect.

Background:

  • Traditional crafts and handlooms face declining demand and poor access to markets.

  • Many artisans lack digital literacy and suffer from middlemen exploitation.

Key Points:

  • Economic Contribution: Employs millions, especially in rural and tribal areas.

  • Cultural Significance: Embodies regional identities and intangible heritage.

  • Policy Gaps: Insufficient financial support, absence of modern marketing platforms.

Analysis:

  • Digital Divide: Exclusion from e-commerce platforms due to tech barriers.

  • Skilling Needs: Lack of formal training and innovation in design.

  • Sustainability: Eco-friendly and low-carbon industry, fits global trends.

Way Forward:

  • Integrate artisans into formal economy with Udyam registration and digital upskilling.

  • Create national portal for artisan product sales.

  • Foster PPPs to link heritage with tourism and international markets.

Practice Question: (GS-2 | 15 Marks | 250 Words)
The artisan economy is vital for India’s cultural and economic fabric. Discuss the challenges it faces and suggest policy interventions to ensure its sustainability.

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