13-June-2025 Daily Answer Writing
Q1) How will India’s new e-commerce policy draft impact digital consumer rights and market competition?
(GS3 – Economy, 15 marks, 250 words)
Answer:
India’s draft e-commerce policy aims to regulate digital marketplaces, promote fair competition, and protect consumer interests in the rapidly growing online economy. With the digital landscape expanding, a robust framework is essential to safeguard consumer rights and ensure fair play for small businesses.
Key Provisions:
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Data protection and localization: The policy mandates storing user data within Indian borders, boosting digital sovereignty and minimizing cross-border data misuse.
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Platform neutrality: It restricts e-commerce giants from prioritizing their private labels over third-party sellers.
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Consumer protection: It enhances grievance redressal, transparent return policies, and clarity in pricing and product details.
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Marketplace regulation: It prohibits predatory practices like deep discounting and exclusive tie-ups that harm competition.
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MSME and startup support: It promotes small business participation via digital training, incentives, and infrastructure access.
Significance:
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Digital empowerment: Strengthens India’s control over its digital ecosystem and user data.
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Fair competition: Encourages a level playing field, especially for MSMEs and rural entrepreneurs.
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Consumer trust: Promotes transparency and accountability, improving consumer confidence.
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Inclusive growth: Helps bridge the urban-rural divide and supports economic decentralization.
Conclusion:
The draft e-commerce policy is a timely initiative balancing innovation with regulatory oversight. It aligns with global practices while addressing India’s unique challenges, ensuring digital growth that is inclusive, competitive, and sustainable.
Read More – 12 June 2025 : Daily Answer Writing
